Character counter for social media
Count characters, words and hashtags and check them against every platform's limits.
Everything stays on your deviceThe Instagram feed shows roughly the first 125 characters, then cuts the caption. Put the line that makes people want to read there.
Limits on each platform
On X, emoji and some characters count as 2 and every link counts as 23: the counter handles this.
How to use it
Every platform has a different character limit, and some count in their own way: on X an emoji counts as 2 and every link as 23. Type once and instantly see whether your text fits everywhere, and what people read before Instagram cuts your caption.
- Type or paste your text into the box.
- Watch the bars: they turn orange near the limit and red when you go over.
- Check the first line: it's what people read in the feed before “more”.
FAQ
How long can an Instagram caption be?
Up to 2,200 characters. In the feed, though, only about 125 show before “more”.
Why is the count different on X?
X counts emoji and characters like Chinese or Japanese as 2, and every link as 23 regardless of length. The counter applies these rules.
Do emoji count as one character?
On almost every platform, yes: the counter treats each emoji as one symbol, including combined ones like families or flags.